It’s All About Barbie on Booked Up

Author of Forever Barbie, M.G. Lord takes Jen Taub and George Hahn on a journey back to the origin story of Barbie, as the German fashion doll Mattel founder Ruth Handler discovered on a European vacation in the late 1950s. Who knew, that as modified, ever so slightly and dressed up in couture, she would become America’s most popular toy for girls to project onto and imagine who they, we, could become as adults.

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